HIGHLIGHT OF WHITNEY WOLFE A PIONEER OF BUMBLE DATING APP

Whitney Wolfe, an American entrepreneur, is the pioneer and Chief Executive Officer of Bumble as well as being a co-founder of Tinder, a dating app. She was born in the year 1989 in Salt Lake City in Utah to Michael and Kelly Wolfe. She chose to major in International Studies in Southern Methodist University. Whitney was just 19 years old and still in college she would sell bamboo tote bags. She would later merge with Patrick Aufdenkamp, a celebrity stylist to pioneer a non-profit organization by the name Help Us Project. He would then travel to Southeast Asia upon graduation working with various orphanages.

Whitney Wolfe then joined a company by the name Hatch Labs at the age of 22. Through this company, she participated in startup Cardify headed by Sean Rad. The undertaking was later deserted; however, Whitney Wolfe alongside Chris Gulczynski and Sean Rad joined Tinder in 2012. She got a promotion and was now the V.P of the marketing department for Tinder which she was supposedly behind the name of the application. Her inspiration for the fire logo was from the time she used small sticks (Tinder) to start a fire in the fireplace at a cabin which belonged to her father in Montana. She is commended for increasing the user base and fueling Tinder’s popularity on college campuses but left the organization in 2014 due to growing wrangles with other organization’s heads. She received over $1million from a settlement in addition to the company stock.

Whitney met Michael Herd, an entrepreneur in the gas and oil business as well as a restaurateur in Aspen during their separate family vacation on a Christmas eve in 2013. After getting engaged in Colorado, the two got married in Villa Tre Ville in the Southern part of Italy.

The Badoo founder, Andrey Andreev, contacted Whitney Wolfe concerning the creation of a dating app and they merged with Badoo taking a majority of the shares. She managed to establish Bumble, the dating application giving ladies greater control compared to the traditional apps when she shifted to Austin, Texas, in 2014 December. In just one year the app had already reached more than 15 million distinctive conversations with 80 million matches.Bumble is divided into two:- Bumble Bizz, which gives users the ability to expand their network and significant career moves and Bumble Bff where users have the chance to find and get acquainted with new people.

Learn More: www.crunchbase.com/person/whitney-wolfe